RootStone Partners Executive Engineering Advisory

Executive Engineering Advisory for Growth-Stage Software Companies

Engineering should accelerate growth, not slow it down.

I'm Alan Bollinger. For 25 years I've stepped into software companies where engineering stopped serving the business and turned it back into a growth engine. I work three ways: a fixed-scope engineering assessment, technical due diligence, and fractional or interim engineering leadership.

Engineering is a business function. We make sure it performs like one.

Is This You?

Most engineering problems aren't technical. They're organizational.

I work with CEOs, founders, boards, and investors when engineering has become a business problem. You may be a good fit if:

  • Engineering has become the bottleneck to growth.
  • Delivery dates slip more often than they're met.
  • You inherited a struggling engineering organization.
  • Your CTO recently left.
  • Investors are asking difficult questions about engineering.
  • You're preparing for rapid growth or due diligence.
  • You need executive engineering leadership before hiring a full-time CTO.
  • Your engineering spend keeps rising while output falls.

If this describes your company, you're exactly who I do this work for.

How I Work

Three narrow, defined ways to work with me.

No open-ended retainers or vague scopes. Each one has a clear boundary and a concrete deliverable, so you always know exactly what you are buying. Most people start with an assessment.

Technical Due Diligence

An independent read on a company's engineering before you commit capital: architecture, team, roadmap credibility, security, and the risks that do not show up in a pitch deck.

You get: a diligence report you can put in front of an investment committee, inside a fixed timeline.

For investors & boards

Discuss a deal

Fractional & Interim Leadership

I step in as your engineering leader, part-time or interim, when you are between CTOs, scaling fast, or turning delivery around. Strategy, hiring, execution, and board-ready reporting.

You get: a senior operator accountable to outcomes and a monthly cadence, without a full-time hire.

For companies between or beyond a CTO

Talk it through

The RootStone Method

A proven sequence for turning engineering back into a growth engine.

Four phases, refined across 25 years of stepping into engineering organizations that stopped serving the business.

Assess

Understand the business, the engineering organization, delivery practices, architecture, and leadership. Facts before opinions.

Stabilize

Address the issues causing the most immediate business risk. Restore predictable delivery and rebuild trust with the executive team.

Strengthen

Improve engineering leadership, team structure, processes, hiring, and technical direction so gains hold without me in the room.

Scale

Create the systems and organizational foundations needed for sustainable growth, including hiring or coaching your permanent CTO.

Case Studies

How I changed the organizations I stepped into.

Real engagements, real outcomes. The same pattern each time: engineering had stopped serving the business, and I turned it back into a growth engine.

Read the full case studies

In Their Words

Founders, executives, and engineers, in their own words.

A sample of the recommendations from the people who have hired Alan and worked alongside him.

Alan led the charge in development of an entirely new product. He assembled an outstanding team of engineers with no ego and a singular focus on product quality. He brought an uncompromising vision and helped the company navigate the uncertainties of a pandemic. A true professional who would make an excellent addition to any company.
Ryan Cooley Director of Engineering
Alan is intelligent and incredibly hard working. He is a remarkable person, highly capable and confident, and it was a privilege to work with him.
Mike Domaguing Co-Founder & COO, Plaiful
Alan helped our company rebuild and relaunch a fast, well-designed, and useful website. He is an expert in overall web development, and I would highly recommend him for any project.
Avi Gallant Founder & Partner, TheUntz.com
Alan is a passionate leader, as naturally focused on his team's wellbeing as their output. His skill helping both technical and non-technical teams navigate difficult deadlines and demanding circumstances was phenomenal. He is not afraid to ask hard questions or push the envelope to get impactful results, while keeping everyone on the same team.
Walter Nealing Cross-functional Leader, Product & Operations
Alan is a creative self-starter who added sophistication and flair to our corporate web sites.
Lee Milligan Chief Operating Officer
I could not have asked for a better first manager and mentor. His capabilities as an agile team leader and his expertise in full-stack development are nothing short of masterful. Any company, project, or team would be lucky to have Alan either on board or at the helm.
Ben Chussid Frontend Developer

More recommendations on LinkedIn

Meet Alan

The advisor CEOs call when engineering becomes a business problem.

Alan Bollinger, founder of RootStone Partners

I'm Alan Bollinger, founder of RootStone Partners. For more than 25 years I've stepped into high-stakes situations where engineering stopped serving the business and turned it back into a growth engine.

I've grown engineering organizations past 60 people, supported a $45M raise through technical due diligence, doubled delivery velocity in turnaround situations, reduced infrastructure costs at scale, and launched new engineering offices from scratch, across multiple companies, industries, and stages of growth.

I'm not a consultant who sells hours. I work as part of your leadership team: alongside the CEO, accountable to the board, and focused on one outcome, which is engineering that increases company value.

RootStone Partners is my practice. Today I lead every engagement personally, and I'm building a team of partners who hold the same standard, so the bench grows without the bar dropping.

Let's Talk

Start with a 30-minute call. Leave knowing your next move.

No pitch deck and no discovery questionnaire. Bring the problem, and in 30 minutes I'll give you a direct read on it and tell you whether an assessment, due diligence, fractional leadership, or nothing at all is the right next step. You talk to me, not a salesperson.